{"id":27421,"date":"2026-04-29T02:44:10","date_gmt":"2026-04-29T02:44:10","guid":{"rendered":"https:\/\/luxgroup.vn\/?p=27421"},"modified":"2026-04-29T02:50:49","modified_gmt":"2026-04-29T02:50:49","slug":"amiral-cruises-for-presidents-xuat-hien-tren-theleaderreport","status":"publish","type":"post","link":"https:\/\/luxgroup.vn\/vi\/amiral-cruises-for-presidents-xuat-hien-tren-theleaderreport\/","title":{"rendered":"Amiral Cruises for Presidents\u00ae xu\u1ea5t hi\u1ec7n tr\u00ean TheLeaderReport: \u201cL\u00e1 c\u1edd \u0111\u1ea7u v\u0103n h\u00f3a\u201d t\u00e1i \u0111\u1ecbnh ngh\u0129a du thuy\u1ec1n s\u00f4ng t\u1ea1i Vi\u1ec7t Nam"},"content":{"rendered":"<p style=\"text-align: justify;\">Trong m\u1ed9t d\u1ea5u m\u1ed1c quan tr\u1ecdng \u0111\u1ed1i v\u1edbi chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ecbnh v\u1ecb ng\u00e0nh du l\u1ecbch Vi\u1ec7t Nam, <a href=\"https:\/\/amiralcruises.com\"><strong>Amiral Cruises for Presidents\u00ae<\/strong><\/a>\u00a0\u2013 d\u1ef1 \u00e1n du thuy\u1ec1n boutique thu\u1ed9c LuxGroup\u00ae \u2013 \u0111\u00e3 \u0111\u01b0\u1ee3c <em>TheLeaderReport<\/em>\u00a0l\u1ef1a ch\u1ecdn \u0111\u01b0a tin trong b\u00e0i vi\u1ebft chi\u1ebfn l\u01b0\u1ee3c:<br \/>\n<strong>\u201cNot Bigger, But Better: How Lux Travel DMC Is Rewriting the Rules of Luxury Tourism in Asia.\u201d<\/strong><\/p>\n<p style=\"text-align: justify;\">S\u1ef1 xu\u1ea5t hi\u1ec7n n\u00e0y kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t b\u00e0i b\u00e1o, m\u00e0 l\u00e0 <strong>s\u1ef1 c\u00f4ng nh\u1eadn \u1edf c\u1ea5p \u0111\u1ed9 t\u01b0 duy l\u00e3nh \u0111\u1ea1o ng\u00e0nh<\/strong>\u00a0\u2013 n\u01a1i Amiral \u0111\u01b0\u1ee3c nh\u00ecn nh\u1eadn kh\u00f4ng ph\u1ea3i nh\u01b0 m\u1ed9t s\u1ea3n ph\u1ea9m du l\u1ecbch, m\u00e0 nh\u01b0 m\u1ed9t <strong>c\u00f4ng c\u1ee5 t\u00e1i \u0111\u1ecbnh v\u1ecb v\u0103n h\u00f3a v\u00e0 tr\u1ea3i nghi\u1ec7m qu\u1ed1c gia<\/strong>.<\/p>\n<h5 style=\"text-align: justify;\"><strong>T\u1eeb s\u1ea3n ph\u1ea9m du l\u1ecbch \u0111\u1ebfn chi\u1ebfn l\u01b0\u1ee3c v\u0103n h\u00f3a<\/strong><\/h5>\n<p style=\"text-align: justify;\">Theo <em>TheLeaderReport<\/em>, Amiral Cruises kh\u00f4ng \u0111i theo l\u1ed1i m\u00f2n c\u1ee7a ng\u00e0nh cruise truy\u1ec1n th\u1ed1ng \u2013 n\u01a1i quy m\u00f4 v\u00e0 c\u00f4ng su\u1ea5t l\u00e0 th\u01b0\u1edbc \u0111o ch\u00ednh.<\/p>\n<p style=\"text-align: justify;\">Thay v\u00e0o \u0111\u00f3, Amiral \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng nh\u01b0 m\u1ed9t <strong>n\u1ec1n t\u1ea3ng k\u1ec3 chuy\u1ec7n (storytelling platform)<\/strong>, n\u01a1i m\u1ed7i h\u00e0nh tr\u00ecnh l\u00e0 m\u1ed9t c\u00e2u chuy\u1ec7n s\u1ed1ng \u0111\u1ed9ng v\u1ec1 l\u1ecbch s\u1eed, v\u0103n h\u00f3a v\u00e0 b\u1ea3n s\u1eafc Vi\u1ec7t Nam.<\/p>\n<p style=\"text-align: justify;\">L\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb chuy\u1ebfn h\u1ea3i tr\u00ecnh n\u0103m 1911 c\u1ee7a t\u00e0u <strong>Amiral Latouche-Tr\u00e9ville<\/strong>, g\u1eafn v\u1edbi h\u00e0nh tr\u00ecnh ra \u0111i t\u00ecm \u0111\u01b0\u1eddng c\u1ee9u n\u01b0\u1edbc c\u1ee7a Nguy\u1ec5n T\u1ea5t Th\u00e0nh, Amiral kh\u00f4ng ch\u1ec9 \u201ck\u1ec3 l\u1ea1i l\u1ecbch s\u1eed\u201d m\u00e0 <strong>bi\u1ebfn l\u1ecbch s\u1eed th\u00e0nh tr\u1ea3i nghi\u1ec7m s\u1ed1ng<\/strong>.<\/p>\n<p style=\"text-align: justify;\">\u0110\u00e2y kh\u00f4ng ph\u1ea3i ho\u00e0i ni\u1ec7m \u2013 m\u00e0 l\u00e0 <strong>\u0111\u1ecbnh v\u1ecb v\u0103n h\u00f3a trong ng\u1eef c\u1ea3nh hi\u1ec7n \u0111\u1ea1i<\/strong>.<\/p>\n<h5 style=\"text-align: justify;\"><strong>T\u00e1i \u0111\u1ecbnh ngh\u0129a s\u00f4ng S\u00e0i G\u00f2n<\/strong><\/h5>\n<p style=\"text-align: justify;\">M\u1ed9t trong nh\u1eefng lu\u1eadn \u0111i\u1ec3m n\u1ed5i b\u1eadt c\u1ee7a b\u00e0i vi\u1ebft l\u00e0 c\u00e1ch Amiral Cruises \u0111ang <strong>t\u00e1i \u0111\u1ecbnh v\u1ecb s\u00f4ng S\u00e0i G\u00f2n th\u00e0nh m\u1ed9t tr\u1ee5c du l\u1ecbch cao c\u1ea5p<\/strong>.<\/p>\n<p style=\"text-align: justify;\">Trong nhi\u1ec1u n\u0103m, d\u00f2ng s\u00f4ng n\u00e0y b\u1ecb xem l\u00e0 h\u1ea1 t\u1ea7ng giao th\u00f4ng h\u01a1n l\u00e0 t\u00e0i s\u1ea3n du l\u1ecbch. Amiral thay \u0111\u1ed5i \u0111i\u1ec1u \u0111\u00f3 b\u1eb1ng c\u00e1ch:<\/p>\n<ul style=\"text-align: justify;\">\n<li>Thi\u1ebft k\u1ebf du thuy\u1ec1n boutique v\u1edbi quy m\u00f4 gi\u1edbi h\u1ea1n<\/li>\n<li>L\u1ea5y c\u1ea3m h\u1ee9ng Art Deco v\u00e0 Indochine<\/li>\n<li>T\u00edch h\u1ee3p bi\u1ec3u di\u1ec5n ngh\u1ec7 thu\u1eadt, \u1ea9m th\u1ef1c, v\u00e0 storytelling tr\u00ean t\u00e0u<\/li>\n<li>T\u1ea1o ra tr\u1ea3i nghi\u1ec7m \u201cslow travel in a fast city\u201d<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">K\u1ebft qu\u1ea3 l\u00e0 m\u1ed9t kh\u00f4ng gian \u0111\u1ed1i l\u1eadp v\u1edbi nh\u1ecbp s\u1ed1ng \u0111\u00f4 th\u1ecb \u2013 n\u01a1i du kh\u00e1ch c\u00f3 th\u1ec3 <strong>chi\u00eam nghi\u1ec7m, c\u1ea3m nh\u1eadn v\u00e0 k\u1ebft n\u1ed1i s\u00e2u h\u01a1n<\/strong>.<\/p>\n<h5 style=\"text-align: justify;\"><strong>Boutique kh\u00f4ng ph\u1ea3i gi\u1edbi h\u1ea1n \u2013 m\u00e0 l\u00e0 l\u1ee3i th\u1ebf<\/strong><\/h5>\n<p style=\"text-align: justify;\">TheLeaderReport nh\u1ea5n m\u1ea1nh m\u1ed9t nguy\u00ean l\u00fd c\u1ed1t l\u00f5i c\u1ee7a Amiral:<br \/>\n<strong>\u201cNh\u1ecf h\u01a1n \u0111\u1ec3 t\u1ea1o ra gi\u00e1 tr\u1ecb l\u1edbn h\u01a1n.\u201d<\/strong><\/p>\n<p style=\"text-align: justify;\">Thay v\u00ec t\u1ed1i \u0111a h\u00f3a s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch, Amiral t\u1eadp trung v\u00e0o:<\/p>\n<ul style=\"text-align: justify;\">\n<li>C\u00e1 nh\u00e2n h\u00f3a tr\u1ea3i nghi\u1ec7m<\/li>\n<li>Ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 nh\u1ea5t qu\u00e1n<\/li>\n<li>Chi\u1ec1u s\u00e2u c\u1ea3m x\u00fac v\u00e0 v\u0103n h\u00f3a<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">\u0110\u00e2y ch\u00ednh l\u00e0 l\u1ee3i th\u1ebf c\u1ea1nh tranh trong ph\u00e2n kh\u00fac cao c\u1ea5p \u2013 n\u01a1i kh\u00e1ch h\u00e0ng kh\u00f4ng t\u00ecm ki\u1ebfm s\u1ef1 ph\u00f4 tr\u01b0\u01a1ng, m\u00e0 t\u00ecm ki\u1ebfm <strong>\u00fd ngh\u0129a v\u00e0 k\u00fd \u1ee9c<\/strong>.<\/p>\n<p style=\"text-align: justify;\">Tri\u1ebft l\u00fd n\u00e0y ho\u00e0n to\u00e0n \u0111\u1ed3ng nh\u1ea5t v\u1edbi \u0111\u1ecbnh v\u1ecb c\u1ee7a LuxGroup\u00ae:<br \/>\n<strong>\u201cLuxury is Culture \u2013 Delivering Happiness.\u201d<\/strong><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-27424\" src=\"https:\/\/luxgroup.vn\/wp-content\/uploads\/2026\/04\/original-A7C5F91A-EE21-4AB7-A819-AF9E19029AD2.jpg\" alt=\"\" width=\"1402\" height=\"1122\" srcset=\"https:\/\/luxgroup.vn\/wp-content\/uploads\/2026\/04\/original-A7C5F91A-EE21-4AB7-A819-AF9E19029AD2.jpg 1402w, https:\/\/luxgroup.vn\/wp-content\/uploads\/2026\/04\/original-A7C5F91A-EE21-4AB7-A819-AF9E19029AD2-840x672.jpg 840w\" sizes=\"(max-width: 1402px) 100vw, 1402px\" \/><\/p>\n<h5 style=\"text-align: justify;\"><strong>M\u1edf r\u1ed9ng ESG t\u1eeb \u0111\u1ea5t li\u1ec1n ra s\u00f4ng n\u01b0\u1edbc<\/strong><\/h5>\n<p style=\"text-align: justify;\">Amiral Cruises c\u0169ng l\u00e0 s\u1ef1 ti\u1ebfp n\u1ed1i t\u1ef1 nhi\u00ean c\u1ee7a m\u00f4 h\u00ecnh du l\u1ecbch b\u1ec1n v\u1eefng m\u00e0 <a href=\"https:\/\/luxtraveldmc.com\"><strong>Lux Travel DMC<\/strong><\/a> \u0111\u00e3 x\u00e2y d\u1ef1ng v\u00e0 \u0111\u01b0\u1ee3c ch\u1ee9ng nh\u1eadn qu\u1ed1c t\u1ebf (Travelife Certified).<\/p>\n<p style=\"text-align: justify;\">Tr\u00ean s\u00f4ng, \u0111i\u1ec1u \u0111\u00f3 \u0111\u01b0\u1ee3c hi\u1ec7n th\u1ef1c h\u00f3a qua:<\/p>\n<ul style=\"text-align: justify;\">\n<li>V\u1eadn h\u00e0nh th\u00e2n thi\u1ec7n m\u00f4i tr\u01b0\u1eddng<\/li>\n<li>Thi\u1ebft k\u1ebf gi\u1ea3m t\u00e1c \u0111\u1ed9ng sinh th\u00e1i<\/li>\n<li>K\u1ebft n\u1ed1i v\u1edbi c\u1ed9ng \u0111\u1ed3ng \u0111\u1ecba ph\u01b0\u01a1ng<\/li>\n<li>T\u00f4n tr\u1ecdng v\u00e0 b\u1ea3o t\u1ed3n gi\u00e1 tr\u1ecb v\u0103n h\u00f3a b\u1ea3n \u0111\u1ecba<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Nh\u01b0 <em>TheLeaderReport<\/em>\u00a0nh\u1eadn \u0111\u1ecbnh, \u0111\u00e2y l\u00e0 b\u01b0\u1edbc chuy\u1ec3n t\u1eeb:<br \/>\n<strong>\u201csustainability as marketing\u201d \u2192 \u201csustainability as operating system.\u201d<\/strong><\/p>\n<h5 style=\"text-align: justify;\"><strong>L\u00e1 c\u1edd \u0111\u1ea7u c\u1ee7a Vietnam Waterways\u00ae<\/strong><\/h5>\n<p style=\"text-align: justify;\">\u1ede c\u1ea5p \u0111\u1ed9 chi\u1ebfn l\u01b0\u1ee3c, Amiral Cruises kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t s\u1ea3n ph\u1ea9m, m\u00e0 l\u00e0 <strong>flagship c\u1ee7a t\u1ea7m nh\u00ecn Vietnam Waterways\u00ae<\/strong>\u00a0\u2013 \u0111\u01b0a s\u00f4ng ng\u00f2i v\u00e0 bi\u1ec3n Vi\u1ec7t Nam tr\u1edf th\u00e0nh tr\u1ee5c ph\u00e1t tri\u1ec3n du l\u1ecbch v\u0103n h\u00f3a qu\u1ed1c gia.<\/p>\n<p style=\"text-align: justify;\">B\u1eb1ng c\u00e1ch k\u1ebft h\u1ee3p:<\/p>\n<ul style=\"text-align: justify;\">\n<li>Di s\u1ea3n<\/li>\n<li>Ngh\u1ec7 thu\u1eadt<\/li>\n<li>\u1ea8m th\u1ef1c<\/li>\n<li>Thi\u1ebft k\u1ebf<\/li>\n<li>Tr\u1ea3i nghi\u1ec7m<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Amiral \u0111ang g\u00f3p ph\u1ea7n thay \u0111\u1ed5i c\u00e1ch th\u1ebf gi\u1edbi nh\u00ecn v\u1ec1 Vi\u1ec7t Nam:<br \/>\nt\u1eeb \u0111i\u1ec3m \u0111\u1ebfn \u201cgi\u00e1 t\u1ed1t\u201d \u2192 \u0111i\u1ec3m \u0111\u1ebfn \u201cgi\u00e1 tr\u1ecb tr\u1ea3i nghi\u1ec7m cao\u201d.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-27422\" src=\"https:\/\/luxgroup.vn\/wp-content\/uploads\/2026\/04\/original-9F9FC7C1-76E6-450E-B4E0-7902EE4EFFD6.jpg\" alt=\"\" width=\"1254\" height=\"1254\" srcset=\"https:\/\/luxgroup.vn\/wp-content\/uploads\/2026\/04\/original-9F9FC7C1-76E6-450E-B4E0-7902EE4EFFD6.jpg 1254w, https:\/\/luxgroup.vn\/wp-content\/uploads\/2026\/04\/original-9F9FC7C1-76E6-450E-B4E0-7902EE4EFFD6-120x120.jpg 120w, https:\/\/luxgroup.vn\/wp-content\/uploads\/2026\/04\/original-9F9FC7C1-76E6-450E-B4E0-7902EE4EFFD6-840x840.jpg 840w\" sizes=\"(max-width: 1254px) 100vw, 1254px\" \/><\/p>\n<h5 style=\"text-align: justify;\"><strong>S\u1ef1 c\u00f4ng nh\u1eadn mang t\u00ednh chi\u1ebfn l\u01b0\u1ee3c<\/strong><\/h5>\n<p style=\"text-align: justify;\">Vi\u1ec7c xu\u1ea5t hi\u1ec7n tr\u00ean <em>TheLeaderReport<\/em>\u00a0mang \u00fd ngh\u0129a v\u01b0\u1ee3t xa truy\u1ec1n th\u00f4ng. \u0110\u00e2y l\u00e0 s\u1ef1 x\u00e1c nh\u1eadn r\u1eb1ng:<\/p>\n<ul style=\"text-align: justify;\">\n<li>LuxGroup\u00ae \u0111ang \u0111i \u0111\u00fang h\u01b0\u1edbng chi\u1ebfn l\u01b0\u1ee3c<\/li>\n<li>Vi\u1ec7t Nam c\u00f3 th\u1ec3 d\u1eabn d\u1eaft xu h\u01b0\u1edbng du l\u1ecbch m\u1edbi<\/li>\n<li>M\u00f4 h\u00ecnh boutique + ESG + storytelling c\u00f3 t\u00ednh c\u1ea1nh tranh to\u00e0n c\u1ea7u<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">\u0110\u1ed1i v\u1edbi \u0111\u1ed1i t\u00e1c qu\u1ed1c t\u1ebf v\u00e0 ph\u00e2n kh\u00fac kh\u00e1ch cao c\u1ea5p, th\u00f4ng \u0111i\u1ec7p r\u1ea5t r\u00f5 r\u00e0ng:<br \/>\n<strong>Vi\u1ec7t Nam kh\u00f4ng c\u00f2n ch\u1ec9 l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn \u2013 m\u00e0 l\u00e0 tr\u1ea3i nghi\u1ec7m v\u0103n h\u00f3a c\u00f3 chi\u1ec1u s\u00e2u.<\/strong><\/p>\n<h5 style=\"text-align: justify;\"><strong>Kh\u00f4ng l\u1edbn h\u01a1n \u2013 m\u00e0 t\u1ed1t h\u01a1n<\/strong><\/h5>\n<p style=\"text-align: justify;\">Tinh th\u1ea7n c\u1ed1t l\u00f5i c\u1ee7a b\u00e0i vi\u1ebft c\u00f3 th\u1ec3 g\u00f3i g\u1ecdn trong m\u1ed9t c\u00e2u:<\/p>\n<p style=\"text-align: justify;\">Trong m\u1ed9t th\u1ebf gi\u1edbi ch\u1ea1y theo quy m\u00f4,<br \/>\n<strong>gi\u00e1 tr\u1ecb th\u1ef1c n\u1eb1m \u1edf chi\u1ec1u s\u00e2u v\u00e0 \u00fd ngh\u0129a.<\/strong><\/p>\n<p style=\"text-align: justify;\">V\u1edbi Amiral Cruises for Presidents\u00ae, <a href=\"\/\"><strong>LuxGroup\u00ae<\/strong> <\/a>kh\u00f4ng ch\u1ec9 \u0111ang v\u1eadn h\u00e0nh m\u1ed9t du thuy\u1ec1n.<br \/>\nM\u00e0 \u0111ang ki\u1ebfn t\u1ea1o m\u1ed9t c\u00e1ch m\u1edbi \u0111\u1ec3 <strong>c\u1ea3m nh\u1eadn Vi\u1ec7t Nam \u2013 qua d\u00f2ng s\u00f4ng, qua k\u00fd \u1ee9c, v\u00e0 qua nh\u1eefng tr\u1ea3i nghi\u1ec7m c\u00f3 \u00fd ngh\u0129a.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trong m\u1ed9t d\u1ea5u m\u1ed1c quan tr\u1ecdng \u0111\u1ed1i v\u1edbi chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ecbnh v\u1ecb ng\u00e0nh du l\u1ecbch&hellip;<\/p>\n","protected":false},"author":5,"featured_media":27426,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[545],"tags":[],"_links":{"self":[{"href":"https:\/\/luxgroup.vn\/vi\/wp-json\/wp\/v2\/posts\/27421"}],"collection":[{"href":"https:\/\/luxgroup.vn\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/luxgroup.vn\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/luxgroup.vn\/vi\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/luxgroup.vn\/vi\/wp-json\/wp\/v2\/comments?post=27421"}],"version-history":[{"count":4,"href":"https:\/\/luxgroup.vn\/vi\/wp-json\/wp\/v2\/posts\/27421\/revisions"}],"predecessor-version":[{"id":27434,"href":"https:\/\/luxgroup.vn\/vi\/wp-json\/wp\/v2\/posts\/27421\/revisions\/27434"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/luxgroup.vn\/vi\/wp-json\/wp\/v2\/media\/27426"}],"wp:attachment":[{"href":"https:\/\/luxgroup.vn\/vi\/wp-json\/wp\/v2\/media?parent=27421"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/luxgroup.vn\/vi\/wp-json\/wp\/v2\/categories?post=27421"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/luxgroup.vn\/vi\/wp-json\/wp\/v2\/tags?post=27421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}