Made in Vietnam — Lux Yacht Collection®: When the Vietnamese Dream Sets Sail
Vietnamese Soul – Artistic Spirit – Sustainable Voyage
“A nation with over 3,260 kilometers of coastline and countless rivers and bays among the most beautiful in the world — the Vietnamese deserve yachts that carry the Vietnamese soul.
Designed, built, and operated by the intellect, spirit, and craftsmanship of our own people, flying the red flag with the golden star proudly into the open sea.”
— Dr. Phạm Hà, Founding President & CEO, LuxGroup®
I. From a Childhood Dream to a Nation’s Maritime Aspiration
Along the Văn Úc River of Hải Phòng, a young Phạm Hà nurtured a dream — simple yet boundless: that one day, Vietnam would have its own yachts, imagined, built, and mastered by Vietnamese hands.
A century earlier, shipping magnate Bạch Thái Bưởi, known as the “King of Steamships,” once called upon his people:
“Người Việt đi tàu Việt — Vietnamese sail on Vietnamese ships.”
That call still echoes today. Under the leadership of a new generation, Lux Yacht Collection® emerges as the modern answer — proving that Vietnam can not only build ships but craft them into icons of beauty, sophistication, and national pride.
II. Made in Vietnam – The Pride of Vietnamese Ingenuity at Sea
Every yacht in the Lux Yacht Collection® is 100% designed, built, registered, and operated in Vietnam by local engineers, artisans, and seafarers. From technical drawings to launch ceremonies, each vessel embodies the DNA of Vietnamese creativity and craftsmanship.
This achievement is more than engineering — it is a cultural statement.
“Made in Vietnam” now stands for dignity, artistry, and mastery — a mark of national pride redefining global yachting excellence.
III. President & Spirit – Twin Icons of Vietnamese Grandeur
The two inaugural vessels — President and Spirit — represent dual expressions of one aspiration:
• President: the symbol of diplomacy, power, and national vision — a floating salon where Vietnamese culture meets international prestige.
• Spirit: the embodiment of faith, service, and integrity — values once championed by Bạch Thái Bưởi, now reborn through modern craftsmanship.
Each yacht is an artwork — minimalist silhouettes, refined interiors, Vietnamese materials, natural light, and an Indochine-modern harmony that evokes both freedom and belonging.
IV. Sea & Land Taste Voyage (SALT) – A Symphony of Sea, Land, and Humanity
More than a cruise, Lux Yacht Collection® offers a 14-day cultural odyssey — the SALT Voyage, spanning over 2,000 km of coastline from Hạ Long to Phú Quốc.
From dawn to dusk, guests experience Vietnam’s living heritage:
• At sea, serenity, personalization, and slow luxury.
• On land, immersion in Vị Việt Nam — its cuisine, art, and spirit.
This is not just sightseeing; it is a voyage to feel and fall in love with Vietnam, heart and soul.
V. Minimalist Artistry & Sustainable Future
Each yacht is a “floating house of Vietnamese art”, adorned with lacquerware, wood, stone, and paintings by Phạm Lực — capturing the philosophy:
“Luxury is Culture – Delivering Happiness.”
Built with hybrid propulsion, clean energy, and ESG-certified processes, the collection pioneers green luxury in Asia.
Here, true luxury lies not in excess, but in emotion — the harmony between humanity and nature, beauty and responsibility.
VI. LuxGroup® – When Enterprise Becomes Living Heritage
For two decades, LuxGroup® has built an ecosystem of Vietnamese luxury brands:
Lux Travel DMC®, Heritage Cruises Bình Chuẩn®, Emperor Cruises®, Amiral Cruises®, Lux Hotels & Resorts®, and Vietnam Waterways®.
Together, they weave the epic of Vietnam’s waterborne civilization — a cultural legacy in motion.
Their shared mission:
“Luxury is Culture – Delivering Happiness.”
VII. When the Vietnamese Dream Sets Sail
As President and Spirit glide beyond the horizon, they carry more than passengers — they carry a nation’s belief in its artistry, courage, and destiny.
From the northern rivers to the Pacific horizon, Lux Yacht Collection® stands as proof that:
The Vietnamese not only build yachts — they make history.