Phạm Hà – Founder and CEO of LuxGroup: Talented People and Cultural Fit as the Greatest Assets of a Business
Inspiring Journeys to Lead LuxGroup to Success and Happiness
For nearly 20 years, Phạm Hà, the founder and CEO of LuxGroup, has led the company to become a pioneer in Vietnam’s luxury tourism industry. With a philosophy based on ethical business practices, integrity, and sustainable development, he emphasizes that talented individuals who fit the company’s culture are the most valuable assets.
A Strategy Built on People and Culture
Phạm Hà believes that in today’s competitive market, products and services may be similar, but people and corporate culture create true differentiation. LuxGroup has built a professional, creative, and passionate workforce dedicated to heartfelt service.
“Employee experience and corporate culture are the foundation for ensuring absolute customer satisfaction. Luxury service is the sum of attitude, refined customer care, and efficient processes.”
Customer Experience and Service from the Heart
LuxGroup proudly declares itself as the first travel company in Vietnam to guarantee 100% customer satisfaction. Its products are designed to deliver unique “wow” experiences that touch customers’ emotions.
Luxury cruises such as Emperor Cruises and Heritage Cruises in Hạ Long, Bái Tử Long, Lan Hạ, and Nha Trang offer elegant and culturally immersive journeys. Bespoke travel services through Lux Travel DMC and adventure-focused experiences with Adventura Travel reinforce LuxGroup’s commitment to creating memorable and distinctive services.
Human Resource Strategy – Finding Cultural Fit
LuxGroup hires and trains employees who align with its corporate culture, ensuring the highest standards of professionalism and service.
“We empower women and young talent, encouraging them to develop their passion and contribute to the company’s success.”
Innovative Products – Leading Trends
LuxGroup focuses on growth through innovative products like Luxury Travel, Secret Hideaway Collection, Low Carbon, and SO Lux.
Pioneering Spirit and Sustainable Growth
Its latest project, Amiral Cruises for Presidents, blends cultural heritage with modern luxury, inspired by Hồ Chí Minh’s 1911 journey along the Saigon River.
Establishing Vietnam’s Global Brand Identity
From a startup in 2005, LuxGroup has grown into a multinational corporation with over 300 employees and international awards, including the World Travel Awards.
Conclusion
LuxGroup continues to lead innovation and sustainability, creating meaningful journeys for travelers worldwide.
