Luxury Travel was pleased to be a gold sponsor for the campaign World Cleanup Day of Let’s do it Vietnam which took place on Sunday, September 21st, 2019.
1. About “Let’s do it!” and the campaign “World Cleanup day”
Let’s Do It Foundation aims to unite the global community, raise awareness and implement true change to achieve its final goal – a clean and healthy planet. The story of the Foundation began in Estonia in 2008 when 50,000 people united together to clean up the entire country in just five hours. In 2011, Let’s Do It Foundation was established to spread this model to clean—one country in one day.
Over the years, it has become an organisation that tackles environmental and social problems related to mismanaged solid waste by mobilizing millions of positive-minded, action-orientated people, using innovative technological solutions to map and deal with waste, and engaging communities for the Keep It Clean Plan.
On 15 September 2018, “Let’s do it” organised the biggest ever civic action against waste – World Cleanup Day – an epic 36-hour green wave of cleanups. 17 million people in 157 countries came out to say loud and clear that they wanted to live in a clean world.
Today, “Let’s do it” is continuing its work towards a waste-free world following the Keep It Clean Plan. Based on the principles of circular economy, and embedding Zero Waste practices its focuses in 2019-2020 are:
- Education for sustainable development: cross-sector behavioral change projects (learning by doing approaches);
- Municipalities: stakeholder consultation and process facilitation for adopting or enforcing most sustainable Resource Management systems;
- Awareness-raising through massive civic actions (e.g, waste mapping, brand audit, cleanups).
Let’s Do It! Vietnam also join hands to clean up Vietnam with support from Let’s Do It! World and with the spirit of all Vietnamese people. On 20th – 21st September 2019, Let’s do it! Vietnam had a campaign named “World Cleanup Day” in 7 provinces of Vietnam including Hanoi, Hung Yen, Nghe An, Da Nang, Vung Tau, Binh Thuan, Ho Chi Minh city.
2. Luxury Travel’s participation in World Cleanup Day with Let’s do it Vietnam
Luxury Travel always attaches great importance to environmental protection and sustainable development. This year, Luxury Travel became a gold sponsor for the campaign World Cleanup Day which took place on last Sunday, September 21st, 2019 and our employees also took a half-day off work to join the campaign. Our employees are always required to be aware of environmental protection as well as sustainable development in society in general and in tourism in particular.
We were also very pleased to welcome Mr. Edgar, head of marketing of Trip.me, our partner from Germany to join us in this activity.
Let’s have a look at the campaign through some photos: